Plain-English contract terms between Pragticality Ltd and anyone using Gnomon. Written to be read by the person actually buying it, not skimmed past by counsel.
Last updated: 23 May 2026
These terms apply to anyone using Gnomon, including the demo at gnomon.info/demo and any paid engagement that follows. They are written for the in-house trade-compliance teams who are the Gnomon audience. If you use the service, you accept these terms.
These terms are between Pragticality Ltd — a UK private limited company registered in England and Wales, company number 17207406, registered office 71–75 Shelton Street, Covent Garden, London WC2H 9JQ (“Pragticality”, “we”, “us”) — and you, the individual or organisation accessing or subscribing to the Gnomon service (“Customer”, “you”).
Where you are accessing Gnomon on behalf of an organisation, you confirm you have authority to bind that organisation to these terms, and references to “you” mean that organisation.
Gnomon monitors regulatory change and mirrors your portfolio’s position against it — HS codes, Country of Origin, ECCN. We describe what each engagement includes in writing before it starts. The Service produces suggested readings, confidence scores, rationales, and ECCN candidates. The compliance decision stays with your team. Gnomon does not produce legally binding classifications, customs declarations, or legal advice. You are responsible for the decision you take in reliance on the Output, including for cross-checking against primary sources where the stakes warrant it.
Access to Gnomon comes through one of two routes:
Each engagement gives a defined set of Authorised User seats, named to specific individuals at your organisation. Sharing credentials to extend the effective seat count is a breach of these terms.
Demo use is free. Paid engagement fees are as set out in the order form or quote you have signed with us. We may change pricing for future Subscription Terms with at least thirty (30) days’ notice; your current Subscription Term is honoured at the price agreed.
All fees are exclusive of VAT, which will be added at the rate applicable when invoiced. We may suspend access if fees are unpaid more than fourteen (14) days past due, after a reminder.
Demo access is not term-bound and may be revoked at any time for any reason, including breach of these terms or operational caps. Paid Subscription Terms run for the period in your order form and renew automatically unless cancelled with notice before the renewal date.
Either party may terminate immediately on written notice if the other commits a material breach not remedied within fourteen (14) days of notice, or becomes insolvent. We may terminate immediately if you breach Section 7 in a way that materially harms our IP or the integrity of the Service.
On termination: your access ends; any fees pre-paid for the unexpired Subscription Term are not refunded (except where the law requires); Sections 7, 8, 10, 11, 12, 13, 15, and 16 survive.
Subject to your compliance with these terms and payment of any applicable fees, we grant you a limited, non-exclusive, non-transferable, non-sublicensable licence during the Subscription Term to access and use the Service and the Output for your own internal business purposes only.
You may not, and you may not permit any third party (including your Authorised Users) to:
You may use the Output internally within your organisation to inform your trade-compliance work, including referencing or summarising it in your own internal analysis and decisions. The restrictions above are not intended to prevent that. They are intended to prevent the Service or the Output being turned into a product that competes with us or is re-vended to third parties.
If your intended use does not fit these restrictions — for example, you are an advisory firm wanting to use Gnomon in named client engagements — talk to us at hello@pragticality.com. We offer redistribution arrangements as a separate add-on.
All right, title, and interest in and to the Service and the Output — including the engine, source code, the calibration ontology against which we map products, the prompt engineering, the two-stage extraction methodology, the identity-resolution methodology, the scoring methodology, the ratings and tags, all software, documentation, and any modifications, improvements, or derivative works — remain the exclusive property of Pragticality Ltd. These terms grant you a licence to use, not ownership.
You retain ownership of any data you input into the Service, including the product names, descriptions, and datasheets you submit for classification. We do not claim rights over your inputs. How those inputs are processed and retained is set out in our privacy notice.
If you provide us with feedback, suggestions, or ideas about the Service, you grant us a perpetual, irrevocable, royalty-free licence to use that feedback to improve the Service, without obligation to compensate you.
We will use commercially reasonable efforts to keep the Service available. We do not guarantee any specific uptime or response time for the public demo, which is provided as-is. Paid engagements may include specific service-level commitments where agreed in writing in the order form. We expand coverage as we add sources, refine the calibration ontology, and improve the engine, and reserve the right to change, add, or remove features during your Subscription Term, provided we do not materially diminish the core value of the engagement you are paying for.
We warrant that we have the right to grant the licence in Section 7, and that we will provide the Service with reasonable skill and care.
Other than that, and to the maximum extent permitted by law:
Nothing in these terms excludes or limits liability that cannot be excluded or limited by law (including, in particular, liability for death or personal injury caused by negligence, or for fraud or fraudulent misrepresentation).
Subject always to the carve-outs in Section 11 for matters that cannot be excluded by law, our total aggregate liability to you under or in connection with these terms (whether in contract, tort, breach of statutory duty, or otherwise) in any twelve (12) month period is limited to the fees you have paid to us under your subscription during that twelve-month period. For demo users, where no fees have been paid, that cap is one hundred pounds sterling (£100).
Neither party is liable for indirect, special, incidental, consequential, exemplary, or punitive damages; nor for loss of profits, loss of business, loss of goodwill, loss of anticipated savings, loss of data, or loss of opportunity — even if the party has been advised of the possibility.
Each party may receive information from the other that is confidential by nature or marked confidential. Pricing, scope, and Output that we provide under a paid engagement are Pragticality’s confidential information; the inputs you submit to the Service and any commercial context you share with us are your confidential information. Each party will use the other’s confidential information only to perform under these terms and will protect it with reasonable measures equivalent to those it uses for its own confidential information of similar sensitivity. These obligations survive for two (2) years from termination.
Our processing of personal data through the Service and the gnomon.info website is described in our privacy notice. Where you provide us with personal data of your Authorised Users to set up seats, we process that data as a data controller under the bases set out in the privacy notice. If your use of the Service involves us processing personal data on your behalf in any other capacity, we will agree a data-processing addendum with you on standard terms before doing so.
These terms, and any non-contractual obligations arising out of or in connection with them, are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction to settle any dispute, except that we may bring proceedings to enforce our intellectual-property rights in any jurisdiction where the infringement occurs.
Notices to us must be sent to hello@pragticality.com (and, for formal service of legal proceedings, also to our registered office address at the top of these terms). Notices to you will be sent to the email address on your account or as agreed in the order form. Notice is deemed given on the day of sending if sent before 5pm UK time on a business day, otherwise the next business day.
Neither party is liable for failure or delay in performance caused by events beyond reasonable control — including network outages, third-party service-provider outages (e.g. cloud-hosting, language-model APIs, or DNS), regulator or court orders that affect the Service, acts of government, or acts of God. The affected party will use reasonable efforts to restore performance and will keep the other informed.
We may change these terms from time to time. If a change is material — for example, a change to fees, to the licence in Section 7, to liability caps, or to governing law — we will give you at least thirty (30) days’ notice by email to the address on your account, and the change takes effect at the start of your next Subscription Term. Minor changes (typos, clarifications) may be made without notice; the date at the top of this page is the source of truth.
If any provision of these terms is held unenforceable, the remainder remains in full effect, and the unenforceable provision will be modified to the minimum extent necessary to be enforceable while preserving its commercial intent. These terms (together with the privacy notice and any order form or quote you have signed with us) constitute the entire agreement between us in relation to the Service and supersede any prior understandings.
If you have a complaint about the Service, we would like to hear about it before anyone takes a more formal route. Email hello@pragticality.com with the details and we will respond within ten (10) business days with a substantive answer or a clear next step. If we cannot resolve the matter informally, either of us may refer it to the courts under Section 15.